Ames Main Street will hold its annual Snow Magic celebration from 5 p.m. to 8 p.m. on Friday. The festivities include a tree-lighting ceremony, horse-drawn carriage rides, tours with Santa, activities for the kids, and a hot cider competition called WassailFest.
“Snow Magic is so much fun,” Sarah Dvorsky, executive director of Ames Main Street said this week. “We will have a tree-lighting ceremony at 6 pm in Tom Evans Park.”
Mayor John Haila will light the tree. The Salvation Army will also launch its red kettle campaign during the ceremony.
“We put the first dollar in the kettle and then they’ll ring their bell for the rest of the night,” Dvorsky said.
Horse-drawn carriage rides will begin at 6 p.m. from the parking lot at Main Street Station at 500 Main Street and descend Main Street to the Ames History Museum on Kellogg Avenue. From there, the ride will turn around and reverse the path.
Riders can get into the horse-drawn carriage at either site, and the last ride will be around 7.40pm.
Santa will be in the lobby of historic Sheldon Munn. Children can write letters to Santa Claus at the Octagon Center for the Arts.
“Our companies are doing different activities all night long,” Dvorsky said. “We’re really trying to make sure that there are activities for the kids, and there will be a lot of promotions for buyers.
“There will be live music at Della Viti, the kids can decorate a free cookie at Great Harvest, there will be a hot chocolate bar at Sweet Caroline – it’s three super fun hours.”
Several downtown merchants participate in the third annual WassailFest Friday during the Snow Magic event. Each participating company will serve samples of their own Wassail, an Old English word for hot cider.
Guests who visit four or more locations can vote for their favorite recipe for a chance to win a giveaway.
Participating locations are Little Woods Herb & Tea, Oak Lane Candle Co., Moorman Clothiers, Cooks’ Emporium, Della Viti, Life Distilled, PhotoSynthesis and Sweet Caroline’s.
Snow Magic and WassailFest businesses and activities
- Oak Lane Candle Co., 121 Main Street – Participant in WassailFest.
- Transform Wellness Collective, 130 Main St. – Treat yourself to a discount of up to 20% and free gifts with the purchase. For a voluntary donation, tarot readings will be from 5 p.m. to 6 p.m., and reiki from 6 p.m. to 8 p.m.
- Little Woods Herbal, 136 Main Street – Participant in WassailFest.
- Emerhoff’s Footwear, 215 Main Street – Offers a 20% discount on products throughout the store except Brooks Shoes.
- Moorman Clothiers, 226 Main Street – Participant in WassailFest.
- Duck Worth Wearing, 232 Main Street – Princess Anna from “Frozen” will be in the store from 5 to 8 p.m. Children can have their picture taken with it. Children will also receive an ornament.
- The Loft, 233 Main Street – In-store promotions available.
- Life Distilled, 301 Main Street, Suite 105 – WassailFest participant.
- 301 Main Street – Visit Santa in the lobby.
- ZW Mercantile, 301 Main Street – Choose a take-out activity to make a salt dough ornament.
- Nook & Nest, 309 Main Street – Get yourself a Gingerbread House coloring page and enjoy WassailFest.
- Lindsey Loo’s, 312 Main Street – Children get one free ornament. There will be 20% discounts and door prizes.
- Jennifer Drinkwater Art, 312 1/2 Main St.
- Cooks’ Emporium, 313 Main Street – Participant in WassailFest. Buyers earn double Back of House loyalty points. Wassail and Christmas cookies will be served.
- Sweet Caroline’s, 316 Main Street – Participant in WassailFest. Free hot chocolate bar.
- PhotoSynthesis, 317 Main Street – Participant at WassailFest. Take advantage of a 25% discount on photo decorations.
- Della Viti, 323 Main Street – Participant in WassailFest. Live music from 7 p.m. to 10 p.m.
- Melissa Stenstrom Fine Jewelry, 507 Main Street – Stamp a “My Intent” bracelet with a $ 100 purchase or purchase for $ 25. 10% discount on sterling silver jewelry.
- Ames History Museum, 416 Douglas Ave. – Take-out story-themed children’s activities, hot chocolate and prepackaged treats. 25% discount on items in the museum shop on Friday and Saturday. The museum is a stop on the horse-drawn carriage rides, which run from 6 p.m. to 7.40 p.m.
- Octagon Center for the Arts, 427 Douglas Ave. – Write a letter to Santa Claus.
- Great Harvest Bakery & Cafe, 502 Burnett Ave. – Children can decorate a sugar cookie for free.
- Tom Evans Park, South of Main Street and Burnett Avenue – Tree Lighting Ceremony at 6 p.m.
TUBAHRISTMAS of Ames is Saturday
The Ames TUBACHRISTMAS concert will take place at the Stephens Auditorium for the first time on Saturday as tuba and euphonium players gather for the annual event at 3 p.m.
The event will be on the 11th, and there is no admission fee for the “one-hour, family-friendly, fun-for-all-ages festive event,” according to a press release.
No ticket is required. Doors open at 2:30 p.m. and masks are encouraged.
Ames TUBACHRISTMAS is coordinated and conducted by Michael Golemo, director of the Iowa State orchestras and director of the Ames Municipal Band.
“We hope that more than 150 tuba players will participate,” Golemo said in the statement. “This event has outgrown two other venues, so our move to Stephens is very exciting … for the musicians and the audience.”
“TUBACHRISTMAS presents traditional Christmas carols specially arranged for tubas and euphonium. The warm, rich, organ-like sound of the tuba-euphonium choir has captured the hearts of every audience. Audience carols,” tuba humor “and Decorated instruments are a big part, ”the statement said.
Tuba or euphonium players wishing to participate in the concert are encouraged to visit AmesTubaChristmas.com for full details. Players must be 12 years of age or older.
Ames children’s choirs perform on Saturday
The Ames Children’s Choir Winter Concert will be held Saturday at 3 p.m. at the First United Methodist Church at 516 Kellogg Ave., Ames. Tickets are available from Reiman Music for $ 8 ($ 5 for students and seniors) and $ 12 and $ 8 at the door.
Central Iowa Symphony performs on Saturday
The Central Iowa Symphony performs at 7:30 p.m. Saturday at the Ames City Auditorium. The concert will celebrate the work of six composers – Boulanger, Barry, Buxtehude, Bruckner, Barber and Borodin – on a journey through 300 years of music and a collection of brilliant colors, harmonies and melodies. General adult admission is $ 20. Students and children are admitted free. Tickets can be purchased online at CISymphony.org or at the door on the night of the event.
Slater on Main’s Christmas is Sunday
Slater celebrates his annual Christmas on Main Sunday from 3 p.m. to 5 p.m.
Slater is one of the few cities in Iowa to feature a lighted tree in the middle of its Main Street during the holidays. The tree-lighting ceremony and accompanying fireworks will take place at 5:15 p.m.
Hot dogs, kids, hamburgers, fries and cookies will be served at the fire station. There will be hot apple cider, hot chocolate and coffee to drink. A silent auction of gift baskets and a draw for quilts will also be held at the fire station.
Children can visit Santa Claus and get treats at the Senior Center.
New for Christmas on Main this year is a tree walk at the new library grounds and Gingerbread House Lane in Nelson Park.
A live auction of the old Christmas light decorations will take place at 4:30 p.m. near the Christmas tree, and free designs for 25 turkeys will be held at 4:45 p.m. near the tree.
The Heritage Hall Museum of the Slater Area Historical Association will also be open during the event and feature a new barn exhibit.
Beautiful Land Market is Friday, Saturday
More than 35 manufacturers and collectors attend the Beautiful Land Holiday Market at Prairie Moon Winery Friday night and Saturday.
The market is a preview event with ticket on Friday from 6 p.m. to 9 p.m. Tickets are $ 18, which includes admission, a $ 5 drink voucher, sweet and savory snacks, a tote bag, and early access to shopping. Tickets are available at BeatifulLandMarket.com.
Free entry is available for the Family Holiday Market on Saturdays from 9 a.m. to 4 p.m. A cash bar will be available.